Dark Pools and High Frequency Trading For Dummies

Dark Pools and High Frequency Trading For Dummies
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Who needs investors? More than two generations ago, the venture capital community – VCs, business angels, incubators and others – convinced the entrepreneurial world that writing business plans and raising venture capital constituted the twin centerpieces of entrepreneurial endeavor. They did so for good reasons: the sometimes astonishing returns they've delivered to their investors and the astonishingly large companies that their ecosystem has created. But the vast majority of fast-growing companies never take any venture capital. So where does the money come from to start and grow their companies? From a much more agreeable and hospitable source, their customers. That's exactly what Michael Dell, Bill Gates and Banana Republic's Mel and Patricia Ziegler did to get their companies up and running and turn them into iconic brands. In The Customer Funded Business, best-selling author John Mullins uncovers five novel approaches that scrappy and innovative 21st century entrepreneurs working in companies large and small have ingeniously adapted from their predecessors like Dell, Gates, and the Zieglers: Matchmaker models (Airbnb) Pay-in-advance models (Threadless) Subscription models (TutorVista) Scarcity models (Vente Privee) Service-to-product models (GoViral) Through the captivating stories of these and other inspiring companies from around the world, Mullins brings to life the five models and identifies the questions that angel or other investors will – and should! – ask of entrepreneurs or corporate innovators seeking to apply them. Drawing on in-depth interviews with entrepreneurs and investors who have actually put these models to use, Mullins goes on to address the key implementation issues that characterize each of the models: when to apply them, how best to apply them, and the pitfalls to watch out for. Whether you're an aspiring entrepreneur lacking the start-up capital you need, an early-stage entrepreneur trying to get your cash-starved venture into take-off mode, an intrapreneur seeking funding within an established company, or an angel investor or mentor who supports high-potential ventures, this book offers the most sure-footed path to starting, financing, or growing your venture. John Mullins is the author of The New Business Road Test and, with Randy Komisar, the widely acclaimed Getting to Plan B.

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Dark Pools & High Frequency Trading For Dummies®

Published by: John Wiley & Sons, Ltd., The Atrium, Southern Gate, Chichester, www.wiley.com

This edition first published 2015

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Introduction

Really only a few completely understand the domain of dark pools and high frequency trading (HFT). Even experienced finance professionals have a limited understanding of how both work. In fact, many still remain baffled. However, because dark pools and HFT have gone mainstream, more and more professionals and investors are interested in discovering as much as they can. Now you can’t read the business pages without someone discussing dark pools or HFT.

The discussion around dark pools and HFT is the most divisive in finance at the moment. Despite the fact that the operators of dark pools and the traders behind HFT algorithms are slowly being forced out into the open to discuss their actions, much remains a mystery.

From flash crashes to theories about rigged markets and billions in profits made out of tiny changes in prices, dark pools and HFT are a part of modern markets. If you aren’t knowledgeable in how they work and affect your trading, you’ll be bait for the sharks.

I’ve spent my career as a private banker, dealing with and managing large amounts of money, finding myself and my clients up against high frequency traders, and using dark pools to get the best possible price for my clients.

Dark Pools and High Frequency Trading For Dummies shows you the ins and outs of dark pools, including what dark pools are, how they differ from a traditional stock market and how HFT has made day trading next to impossible. I have written this book for the savvy investor who has experience with stock markets and knows how stocks are traded on an exchange. This book is also helpful if you’re a finance professional, particularly if you’re in a client-facing role.

About This Book

If you’re an active investor or a financial advisor, you’re already more than likely aware of the growth of HFT and the use of dark pools. You’ve watched the prices on an exchange and seen some strange movements. With or without your knowledge, trades you have been involved with have most likely been conducted in a dark pool or executed against a high frequency trader, or even both.

The difficulty that you may have had is the lack of information as to what your role is and what your effect is in these circumstances. Some literature out recently has discussed dark pools and HFT, and the pages of newspapers are also full of information. The problem is that most information you read leaves you either feeling that it fails to explain what is really happening or that it’s too technical and difficult to understand. This book corrects that.



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