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Copyright © 1993, 2001, 2005, 2017 by Robert L. Jolles. All rights reserved.
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Library of Congress Cataloging-in-Publication Data:
Names: Jolles, Robert L., 1957- author.
Title: How to run seminars and workshops: presentation skills for consultants, trainers, teachers, and salespeople / Robert Jolles.
Description: Fourth edition. | Hoboken, NJ: John Wiley & Sons, Inc., [2017] | Includes bibliographical references.
Identifiers: LCCN 2016054282 | ISBN 9781119374343 (pbk.) | ISBN 9781119374336 (epub) | ISBN 9781119374282 (ePDF)
Subjects: LCSH: Seminars – Handbooks, manuals, etc. | Workshops (Adult education) – Handbooks, manuals, etc. | Meetings – Handbooks, manuals, etc.
Classification: LCC AS6 .J65 2017 | DDC 658.4/56 – dc23 LC record available at https://lccn.loc.gov/2016054282
About 25 years ago, I wrote the first edition of this book and invited you into the world of seminars and workshops. Whether you are a professional speaker, trainer, seminar leader, guest speaker, or just someone who occasionally must deliver an idea by addressing a group of people, this book was created for you. From marketing and preparation to all aspects of delivery, this book will guide you through the many nuances that will allow you to direct a group of strangers so that they come together as a team and accomplish a common goal.
A lot has changed over the years. More and more people are tasked with presenting information to others. These presentations are often delivered to a green dot on the top of a monitor and seen by others many miles, and sometimes continents, away.
A lot has stayed the same. The need to gain the attention of others and hold that attention, whether on a stage, in a classroom, on a conference call, on a podcast, in an online video, and more, still challenges us all. In this fourth edition, I hope to address some of the new challenges that come with the changes in technology, and how we give and receive information. The communication process hasn't changed as much as the speed with which we communicate.
There are many misunderstandings surrounding the professional speaking profession. I hope to address many of those misunderstandings. There are many opinions regarding right and wrong. As a former corporate trainer and professional speaker, I hope to give you definitive answers based on my experiences. As with any presentation I deliver, I hope you find the book both informative and fun. I hope also that you will find support and motivation within these pages. That is one of the true values of a good Presentation Skills program, and that is what this book is about.
