Life in the Financial Markets

Life in the Financial Markets
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Leaders are no strangers to challenges; in recent years, businesses have experienced unprecedented layoffs, dismal sales, dwindling retirement accounts, and the bankruptcy of once-heralded institutions. While these uncertain times are difficult, they also provide the opportunity for great leadership. Over three decades of research, Jim Kouzes and Barry Posner, the bestselling authors of The Leadership Challenge, have asked thousands of leaders to describe their personal leadership best. Across the board, people say their greatest moments arise out of the most difficult periods of their careers. Turning Adversity Into Opportunity reveals how leaders at any level can transform difficult circumstances into opportunities for growth and success. Kouzes and Posner offer a clear set of six actionable strategies, showing how extraordinary leaders navigate through uncertainty, hardship, disruption, transformation, transition, recovery, new beginnings, and other significant challenges. Exemplary leadership disrupts the status quo, and Kouzes and Posner show how to awaken and pursue new possibilities and opportunities, no matter what the circumstances. Wherever you find yourself in your organization or community, Turning Adversity Into Opportunity will help you embrace the chance within any challenge to make a real difference.

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LIFE IN THE FINANCIAL MARKETS
How they really work and why they matter to you
Daniel Lacalle
This work, originally published in Spanish, has been translated by Mark Lodge
title page

This edition first published 2015

© 2015 John Wiley & Sons, Ltd

Translated and updated from the Spanish edition Nosotros, Los Mercados published in 2013 by Ediciones Deusto, an imprint of Centro de Libros Papf, S.L.U.

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Library of Congress Cataloging-in-Publication Data is available

A catalogue record for this book is available from the British Library.

ISBN 978-1-118-91487-8 (hbk) ISBN 978-1-118-91496-0 (ebk)

ISBN 978-1-118-91495-3 (ebk) ISBN 978-1-118-91494-6 (ebk)

Cover Design: Wiley

Cover Illustration: TK

To my sons, Jaime, Daniel and Pablo, who are my pride and joy and the best thing that ever happened to me.

To Patricia, my love.

To my parents, Ángela and José Daniel, who raised me to think independently.

To my grandfather, who taught me to believe in myself.


Preface

In this book, I begin by trying to show the human side of the markets and the day-to-day joys and difficulties that they produce. Then I offer my general take on the economy and its crises and, lastly, provide a technical analysis of investing in the stock market based on my experiences as an investor.

It has been an immense pleasure for me to draw together several years of ideas, observations and analysis in a work that I hope the reader will find enlightening and to their liking.

By the time you have finished reading this book, the financial environment will have completely changed, the economy will be continuing to evolve and, with any luck, we will have the opportunity to continue learning something new. Remember that crisis is opportunity – as long as you also have a fair bit of luck.

The opinions expressed in this book are personal, and do not in any way reflect the opinion or philosophy of the company for which Daniel Lacalle works or its investments, nor do they constitute a buy or sell recommendation. The people described are composite characters composed of real and fictional people. Likewise, the companies and investment funds described are fictionalised and based on elements taken from a range of organisations.

Acknowledgements

Special thanks to:

Antonio González-Adalid, Emilio Ontiveros, Ken Griffin and Bernard Lambilliotte for everything I have learnt from them.

Roger Domingo, my editor Thomas Hyrkiel, Wiley, and Ediciones Deusto (Grupo Planeta), for their support.

Lorenzo Gianninoni, my first reader, for his invaluable feedback.

Part I

The financial markets: Who they are, what they are, how they work

Chapter One

“Thinking against the box”

We'd be delighted to make you an offer.

Liverpool Street, London, winter of 2005. They called me on a Thursday morning at my desk in an investment bank: “Daniel, I've spoken to my associates, and they'd like you to come over to meet them and have a chat with some of the team.” The voice at the other end of the line was Toby, a client and friend who was managing $1 billion for one of the world's biggest hedge funds.



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